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Fall Line Analytics Newsletter (March 2010)

Pre-planning research

Planning early saves time and money later

A lot of firms or government agencies or political campaigns think they need "research", even if they're not entirely sure what that means. They may have some kind of immediate business problem for which they need a solution, or there's a long-term growth strategy in mind. Oftentimes, the thinking stops there, because many folks don't know exactly how to approach the issue. If you haven't undertaken real research before, you may not know what to even ask for. It's all kind of vague.

If you identify a need for research and don't know what to do next, at least identify what you want to get out of a research project. What do you want to know? Don't assume something is unknowable. Write it all down. Then , go through what data you already have, and what data you think is obtainable. More than likely, there are data sources and avenues of research that you're not even aware of.

And then (you knew this was coming), come talk to us at Fall Line. Consultations are almost always free, and we can help steer you in the right direction. Maybe you need services we provide, maybe you don't. Perhaps you're not ready right now for a serious research project, but with the right preparation and advice, you will be in a year. Laying down good data practices early on can save time and money later on when research becomes necessary. We can also tell you the kind of data that are out there, or if your goals are even realistic or not ambitious enough.

If you decide that your organization can benefit by some kind "research", but don't know what to do next, contact us. If you know your goals, that's usually enough to formulate a research plan, and we've been around long enough to have a pretty good sense of what you're going to need. Whether you're political, organizational, or corporate, Fall Line can review your goals and help you put together a research plan for future success.


Young voters in San Francisco

This is a precint-level map of San Francisco voters age 25 and younger, but really, it's a proxy for where younger adults live in the city... more


Good links to know

  • Qualified Address - A good place for inexpensive address scrubbing.
  • SF Appeal - Online-only San Francisco newspaper. Leans left but gets some good stories in there.
  • Wolfram's Mathworld - Large mathematics glossary. Technical but very useful if this is your thing.

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